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posted by OPIRG Toronto in on Oct 1, 2012 - View profile


Reclaiming the Pink Ribbon Film Screening and Discussion

- 9:00pm
Tuesday October 2 2012

Venue: Innis Town Hall
Address: 2 Sussex Avenue
Cost: $5-10 donation or pay what you can
Accessibility: Wheelchair Accessible

» More information



Reclaiming the Pink Ribbon
Tuesday October 2nd, 2012
7:00 pm
Innis College Town Hall, 2 Sussex Avenue
Film Screening of Pink Ribbons Inc. followed by a talk and Q & A with Samantha King, author of "Pink Ribbons Inc.: Breast Cancer and the Politics of Philanthropy"

The Pink Ribbon. The symbol of the struggle for a breast cancer cure. Millions of women march every year to raise money for breast cancer research, sporting their ribbons proudly. But where does the ribbon come from, and what does wearing it really mean?

People have begun to question how breast cancer went from a personal battle to its own industry. Are we any closer to finding a cure? And where are all those donations going? The film Pink Ribbons Inc. deconstructs and documents how breast cancer fundraising has been co-opted to promote a frightening corporate agenda, with devastating consequences not only for women’s health, but also for environmental justice and workers’ rights. Based largely on the book of the same name, both the film and the book explore the history of the commercialization of breast cancer, how the pink ribbon became the ultimate symbol for corporate philanthropy, and how we can start to take the pink ribbon back.

The screening of Pink Ribbons Inc. will be followed by a presentation from Samantha King, the author of "Pink Ribbons Inc: Breast Cancer and the Politics of Philanthropy". Samantha King is an associate professor of physical and health education and women’s studies at Queen’s University, in Kingston, Ontario.

* Wheelchair accessible venue*
* Childcare available*
* $5-$10 Admission or pay what you can*
* No one turned away for lack of funds*

All proceeds raised from this event will go to the Access fund at the Choice in Health Clinic, which provides free surgical abortions and contraceptives to women, including those without health coverage. This includes women without immigration status; homeless women who do not have an OHIP card and young women whose parents hold their OHIP card.

The Access Fund is as crucial today as it has ever been. Government claw backs against reproductive rights and the Conservative majority’s efforts to reduce refugee health care increasingly jeopardize access. Choice anticipates an increase in the number of women needing the funds due to the recent cuts to the Interim Federal Health program. Without the Access Fund, uninsured women in Ontario will have even less access to a time-sensitive procedure.

More information on the Choice in Health clinic at
See the trailer for Pink Ribbons Inc. here:
Presented by Choice in Health and OPIRG-Toronto.


Organizer:OPIRG-Toronto and Choice in Health Clinic

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